About the Company

Aditya Birla Lifestyle Brands Limited (ABLBL), a part of the Aditya Birla Group, is a leading branded apparel company with a comprehensive portfolio of marquee lifestyle brands.

As of March 31, 2025, the Company operates a retail footprint of over 4.6 million sq. ft., comprising 3,253 exclusive brand outlets, presence across 38,000+ multi-brand outlets, and over 7,000 shop-in-shops in department stores across the country.

The Company's brand portfolio includes India's most established and trusted names – Louis Philippe, Van Heusen, Allen Solly, and Peter England – each with a legacy of over 25 years.

These brands have consistently delivered sustained growth, driven by a sharp focus on design-led innovation, category expansion, and operational excellence across product lines spanning formal, casual, and occasion wear.

ABLBL has built a strong presence in the innerwear and athleisure market through Van Heusen Innerwear, which has rapidly scaled its distribution network across India. The Company's portfolio is further enhanced through strategic partnerships with leading international brands including Simon Carter, American Eagle and Reebok. American Eagle has emerged as one of India's most preferred premium denim brands, while Reebok – transitioned under the Company's management in 2022 – has expanded its footprint across multiple channels. Simon Carter continues to strengthen its position in the premium menswear segment through its distinctive design language and curated collections.

Key Responsibilities

• Design and develop seasonal knitwear collections aligned with the Louis Philippe brand vision and business objectives.
• Research and interpret global fashion, color, material, and silhouette trends for the premium menswear segment.
• Create mood boards, design concepts, sketches, technical specifications, and artwork for knitwear products.
• Collaborate with merchandising, sourcing, product development, and technical teams to ensure seamless execution from concept to commercialization.
• Develop yarn, stitch, structure, and pattern concepts suitable for the premium menswear market.
• Work closely with vendors and factories on sample development, fit, quality, and costing requirements.
• Monitor product performance and consumer preferences to incorporate insights into future collections.
• Ensure timely completion of design calendars and seasonal milestones.
• Support innovation in knitwear through new constructions, finishes, sustainable materials, and design techniques.

Qualifications & Experience

• Bachelor's degree in Fashion Design, Knitwear Design, Textile Design, or a related field from NIFT, Pearl Academy, or a reputed institute.
• 5–8 years of experience in menswear design, with a strong focus on knitwear(Shirts).
• Experience working with premium or lifestyle fashion brands is preferred.
• Strong understanding of knitwear development, yarns, gauges, constructions, and garment engineering.
• Proficiency in Adobe Illustrator, Photoshop, and other design tools.
• Strong trend forecasting, color sense, and commercial design acumen.
• Excellent communication and stakeholder management skills.